December 2012

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[caption id="attachment_1270" align="alignright" width="540"] A Rain Stopper[/caption] In the throes of corporate event planning for the Merrill Lynch launch in Jakarta, Indonesia, I found myself searching the skies.  It was monsoon season, and the city in the grip of a storm causing the worst flooding in the...

18 December, 2012 /

People often ask me what’s been my favorite event.  The Merrill Lynch launch party in Jakarta, Indonesia had all the corporate event marketing elements I love: corporate social responsibility (CSR), a terrific social media story, and some interesting lessons on branding.  The year was 1999, and...

04 December, 2012 /