October 2013

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[caption id="attachment_1673" align="alignright" width="285"] Original art by Ray Villafane[/caption] It’s busy season at Wilsonwest. We typically do about 60% of our business in Q4—and I’d estimate that this year is running about 30% busier than last year. In fact, we’ve had meetings, conferences, and events every...

29 October, 2013 /

Here’s a common scenario. Linda is a salesperson for a business software company. One day, she arrives at an industry conference and starts mingling with her peers. The first lady she meets looks her right in the eye and gives her an enthusiastic handshake with...

08 October, 2013 /

Every event marketing agency seems to have an instinctive understanding of the importance of corporate social responsibility. But how can you incorporate it into your next event—and, for that matter, every event that follows? Some would say it’s enough to donate the leftover flowers from your...

01 October, 2013 /