April 2015

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The next time you visit a museum, pay close attention to how the environment has been designed to shape your experience and behavior. So says Jeff Hurt, meetings guru and expert on audience engagement for conferences and events. I recently heard him speak recently and will...

You’ve just been tasked with hosting or managing your firm’s annual partner meeting. Your team has settled on some dates and it's time to select a hotel and book the golf. That’s it. “Golf? Why golf,” you wonder. “Less than a dozen guests played golf last year....